by: Ellen Vail

Pinterest is known for being an online dream board. However, it can also be used as one of the BEST marketing tools for your business.

The first step in making Pinterest a successful marketing tool is making your brand take a stand. What makes your place of business different from others? Find your niche and focus your Pinterest boards around that niche as a showcase for what your business has to offer. Show your Pinterest followers that their dreams can be a reality with your business.

Be a strategic pinner! Utilize the pins that Pinterest has to offer that relate to your business to draw in more followers. Remember, Pinterest also gives you the option to upload your own pins. Just like many other social media platforms, Pinterest is a chain reaction, SO you can be the one to start that chain reaction with your business’s original pins.

Pinterest is a social media platform that breeds and showcases positivity. If used efficiently, this unique social platform has the potential to bring positivity to your business! Be a positive pinner and let the world know how your business provides positivity to everyday lives.

It’s time to stir up some positive juju and start some positive pinning.  Pretty soon your business will end up on someone’s online dream board and new customers will be knocking at your door.